RenRen

Automate Lead Enrichment from HubSpot

Enriches every new HubSpot contact with company data, tech stack, and decision-maker contacts using two AI agents in under 2 minutes.

salesdataautomation
2,400 runs4.8

When a new contact enters HubSpot, a Lead Researcher agent pulls company size, tech stack, funding stage, and decision-maker contacts from LinkedIn and Clearbit. A Pipeline Manager agent writes the enriched data back to HubSpot contact and company fields. Sales reps see complete profiles without doing any manual research.

Problem

Manual lead research takes 30 minutes per lead and produces inconsistent data across reps.

  • 1.

    30+ minutes per lead spent on manual research across LinkedIn and company websites

  • 2.

    Data quality varies depending on which rep does the research

  • 3.

    New inbound leads sit unenriched for hours, slowing first response time

Without RenWith Ren
30 min per lead on manual research2 min per lead, fully automated
Data quality varies by repStandardized fields for every contact
Slow first response to inbound leadsEnrichment triggers on contact creation
Fields left blank or inconsistentCompany, tech stack, and contacts populated

How it works

1

New contact enters HubSpot

A contact is created via form submission, CSV import, or API call. The workflow triggers automatically on the HubSpot contact creation event.

2

Lead Researcher enriches the contact

Pulls company size, industry, tech stack, funding stage, revenue estimate, and decision-maker contacts from LinkedIn and Clearbit. All data is structured into standard fields.

3

Pipeline Manager writes data back to HubSpot

Enriched fields are mapped to HubSpot contact and company properties. Sales reps open the contact record and see a complete profile with no manual steps.

FAQs

Via HubSpot OAuth. Click Connect, authorize in HubSpot, and the workflow is live. No API keys or developer setup needed.

Company size, industry, tech stack, funding stage, revenue estimate, and key decision-maker contacts. All fields map to standard HubSpot properties.

Yes. Field mappings are configurable. Map any enriched data point to any HubSpot contact or company property.

Under 2 minutes. Connect your HubSpot account via OAuth and the workflow starts processing new leads immediately.

Automate your sales in minutes

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